437 Swimwear Review: Dive into Bangin‘ Bikinis, Babe
Hey gorgeous! Ready to make a splash? Meet 437 Swimwear—the sassy Canadian bikini brand that‘s blowing up your Insta feed and making you feel like a total beach queen. 🌴👙🔥
In this ultimate 437 Swimwear review, we‘ll dish on everything you need to know about this female-owned brand, including:
- How two badass besties built a swimwear empire
- Why celebs and influencers are rocking 437 on the daily
- The suits that‘ll make your booty pop and your confidence soar
- Why 437 is the ethical brand you can feel damn good about supporting
So grab a margarita and let‘s dive in, shall we? Your sexiest summer ever starts now!
About 437 Swimwear
Launched in 2017 by BFFs Hyla Nayeri and Adrien Bettio, 437 is the swimwear brand for babes who are "too glam to give a damn." While vacationing on the Amalfi Coast (#jelly), the Queen‘s University students noticed a serious lack of sexy, comfy suits that celebrated women‘s curves.
So like the boss babes they are, Hyla and Adrien said "eff that" and started their own line of eco-luxe bikinis made to empower women of all sizes.
Fast forward five years, and 437 is now a multi-million dollar brand loved by A-listers like Kylie Jenner, Vanessa Hudgens, and Megan Thee Stallion. With almost 300K followers on Insta and features in Vogue and The New York Times, it‘s safe to say this Canadian company is killing it.
Some seriously impressive stats:
- 437 made $4 million in revenue in 2020 alone 😱
- The brand has seen a whopping 200% year-over-year growth
- 437‘s cult-fave Kenzie Top sold out FIVE times in one summer
- Kendall Jenner‘s 437 Instagram post got 5M+ likes in under 24 hours
But even with celeb hype and surging sales, Hyla and Adrien stay true to their mission of making suits for women, by women. As Adrien told Elle Canada, "It‘s all about empowering women to feel good in the skin they‘re in, one 🍑 at a time."
Ethical and Female-Led
You love to see it—a swimwear brand that slays and actually gives a damn about people and the planet.
Hyla and Adrien are passionate about ethical manufacturing. That‘s why they spent months searching for the perfect factory before launching 437. Enter Rita—the badass female factory owner whose ethical practices aligned perfectly with 437‘s values.
Rita ensures her team (80% of whom are women) is paid fairly, works reasonable hours, and has a safe, supportive work environment. Oh, and many of Rita‘s own family members work right alongside her. We stan a sustainably-made suit!
437‘s also big on giving back. Recently, the brand donated a whopping 50% of profits from their Pink Label loungewear collection to Black Women in Motion—a non-profit supporting Black survivors of sexual violence. Three words: we love to see it.
In the words of Hyla, "Female empowerment is embedded in everything we do. From our factories to our collaborations to the customers we serve, it‘s ladies first."
Bestselling 437 Swimsuits
Alright babe, let‘s talk swimsuits. The bread and butter of this iconic brand.
Every 437 suit is designed with curve-lovin‘, body-positive babes in mind. Think super soft, sustainable fabrics that hug you in all the right places. Cheeky cuts that accentuate your assets. Trendy details like hip-high cut legs and neon hues.
Basically, these bikinis make you feel like that bitch. And we are so here for it.
Bikini Tops
Hold on to your coconuts, because 437 bikini tops aren‘t your average triangle numbers.
Their tops are designed to be worn multiple ways, so one suit can take you from brunch to the beach to the club. Talk about getting your money‘s worth!
Some faves:
- The Kenzie Top: An adjustable top that can be worn SIX ways and has 100s of 5-star reviews. No wonder it‘s always sold out!
- The Sanders Top: Pairs with the Sanders bottoms for a cheeky set that looks fire with jean shorts. Bonus points for boobie support.
- The Leo Top: Strapless but make it sexy. Rock this top 8 ways for all the tan line-free vibes.
Bikini Bottoms
437 doesn‘t do basic bikini bottoms, boo. These babies are all Brazilian cut and hella flattering. The goal? Highlight your booty and unleash your inner Beyoncè.
Most-loved bottoms:
- The Aubrey Bottoms: Sky-high cut and seriously cheeky, these lengthen your legs like woah. Prepare for 🍑 pics galore.
- The Sanders Bottoms: High-rise and hellaaaa revealing. Wear ‘em in a thong or original cut to flaunt what ya got!
One-Pieces
Think one-pieces can‘t be spicy? Puh-lease.
- The Johnson: This one-piece is cut like a bikini, with a low scoop neck and open back. Looks bomb as a bodysuit, too! Worth every penny.
Pricing and Sizing
I‘ll give it to you straight—balling on a budget? 437 may not be your jam.
Bikini tops and bottoms range from $50-$80 each, while one-pieces cost up to $175. Definitely a splurge, but damn are they worth it!
"I was hesitant to drop $$ on a bikini, but holy shit. The quality is insane. I‘ve never felt so good in a swimsuit. Take all my money, 437!" – Verified 437 Customer
Size-wise, 437 carries suits from XS (0-2) to XXL (14-16), so there‘s a ‘kini for every queen. Their site has an in-depth size guide, but TL;DR:
- 84% of customers say 437 suits fit true to size
- If between sizes, 437 recommends sizing up for a comfortable fit
- Top and bottom sizes are sold separately for that perfect fit
What Babes Are Saying
Besties, the reviews are IN—and 437 is a grand slam. With hundreds of 5-star ratings, these swimsuits have helped women of all sizes feel sexy and embrace their bods. 😍
Some highlights:
- "I‘m obsessed. The Leo top is a quarantine miracle. So many compliments and makes me feel like a 10/10" – @callhergrande
- "As someone with a bigger bust I am always skeptical about swimwear but The Kenzie holds the gals perfectly. Officially a 437 stan" – @xoxolyss
- "I NEVER write reviews but the Sanders bottoms make my booty look unreal. Might have to quit my job and become an Insta baddie full time lol" – @kendallforreal
Styling and Fit Tips
I get it—437‘s revealing cuts can be intimidating if you‘re used to more coverage. But trust me, you can totally rock these suits!
For bikini tops, pair cheeky styles like The Kenzie or Sanders with some high-waisted shorts or a cute sarong for more coverage.
One-pieces like The Johnson can double as bodysuits—just add jeans or a skirt and you‘re set for dinner and drinks.
When it comes to sizing, 437‘s bottoms are cut to show major cheek. If you‘re between sizes or want more coverage, opt for a size up. The fabric has tons of stretch, so your suit won‘t dig in or look baggy.
And finally, the MOST important thing—rock your 437 suit with confidence! Hype yourself up, strike a power pose, and remember: You 👏 are 👏 a 👏 goddess 👏.
Ordering and Shipping
Okay angel, you‘re sold on the 437 life—time to get shopping! A few key things to know:
- 437 is online-only. Shop directly from their site for the best selection.
- Shipping is free over $100 in the US and Canada (otherwise it‘s $12). Expect your suit in 1-6 business days.
- Returns are for store credit only and must be made within 30 days, unworn, with tags attached.
- Duties may apply on international orders, so budget accordingly.
- Sign up for restock alerts to be first in line for sold-out suits!
437 Swimwear Review: The Final Verdict
Girlie pop, lemme tell you—after wearing 437 swimsuits for the past two summers, I am OBSESSED. The quality is unmatched, the styles celebrate my curves, and I feel sexy AF every time I put one on.
Yes, they‘re pricey, but these bikinis will last you for yearssss (I‘ve had mine for 3 summers now and they still look 🔥). Plus, you can feel good knowing your suit was ethically made by women, for women.
At the end of the day, 437 is alllll about embracing the skin you‘re in. And that, my friend, is priceless.
So go on and live your best bikini life. I‘ll see you on the beach, babe! 😘🌴
