We Tried the Internet-Famous Last Crumb Cookies—Here‘s Our Honest Review

Hey there, fellow cookie monsters! If you spend any time scrolling food ‘Grams, you‘ve likely drooled over snaps of Last Crumb‘s larger-than-life cookies. This luxe cookie delivery brand has been popping up all over social feeds lately, and for good reason. Their website boasts "the best cookies in the world," and plenty of celebs and influencers seem to agree.

As a fashion girl with a major sweet tooth, I couldn‘t resist the allure of these designer cookies. I mean, when was the last time a chocolate chip cookie looked this chic? I knew I had to try them for myself. So, I set my alarm, typed in my credit card deets, and managed to score one of Last Crumb‘s limited edition drops. Now, I‘m sharing my totally honest, unfiltered thoughts on the taste, ordering process, and hype.

What‘s the Deal with Last Crumb?

Before we dive into the actual cookie review, let‘s break down the basics of this buzzy brand. Founded in 2020 by Alana Arnold, Last Crumb is a Los Angeles-based cookie delivery company that‘s all about small-batch, high-quality treats.

What sets them apart is their super limited "drop" model. Basically, they release a new batch of cookies every week, and you have to sign up for email access to purchase. The cookies routinely sell out within minutes, which only adds to the sense of exclusivity and hype.

Last Crumb‘s cookies are definitely a splurge—a box of 12 will set you back $140 plus shipping. But the brand positions itself as a luxury gift or indulgence, similar to a haute handbag or hard-to-get sneakers. The idea is that these cookies are so next-level and hard to acquire, they‘re worth the price tag.

The flavors range from amped-up classics (think Chocolate Chip and Funfetti) to totally wild combos like Donkey Kong Banana Bread and Miso Butterscotch. With dreamy names and Insta-worthy packaging, it‘s easy to see how Last Crumb has quickly achieved cult cookie status.

Last Crumb‘s Viral Rise, By the Numbers

Before we get into the actual cookie critique, let‘s talk stats. Just how popular are these luxe cookies? Well, according to a 2022 Forbes feature, Last Crumb sold over 1,000,000 cookies and made $10 million in revenue in their first year alone. 😱

The article also notes that Last Crumb amassed a casual 400,000 person waitlist while in beta mode. Casual. In a Food & Wine interview, co-founder Derek Jaeger shared that the list hit 10,000 hungry hopefuls within the first 24 hours and just kept climbing.

Last Crumb‘s social media paints a similar picture of skyrocketing growth and demand:

• 📈 Last Crumb‘s Instagram following grew from 1,000 to 100,000 in just 3 months
• 🍪 They receive an average of 15 million weekly impressions across social
• 💌 The "Last Crumb Follow" text updates have an impressive 88% open rate
• 🛍️ Most cookie drops sell out within 10 minutes of launching

Moral of the data story? These cookies are capital P Popular. But does the taste live up to the online fandom? Let‘s dig in.

The Last Crumb Tasting Experience

When my Last Crumb box finally graced my doorstep, I was giddy with anticipation. The all-black packaging was giving major streetwear vibes, and I couldn‘t wait to peek inside.

Each of the 12 cookies came individually wrapped and labeled, nestled in crinkle cut paper. A sleek "cookie manual" card detailed the flavor profiles and ingredients of each. So far, Last Crumb totally delivered on the unboxing experience.

Aesthetics aside, it was time for the real test: the taste. I unwrapped The James Dean, one of their best sellers. This bad boy boasted a brown butter vanilla bean base studded with chocolate chips, salty pretzels, and flaky Maldon sea salt. One bite in and I was in cookie nirvana. The dough was somehow crispy, chewy, and gooey all at once, with the most luxurious mouthfeel. I never knew a cookie could be…sensual?

Each flavor was more surprising and satisfying than the last. The "When Life Gives You Lemons" tasted like a lemon bar in soft-baked form, bright and zingy from tons of zest and juice. "The Donkey Kong" captured that nostalgic banana bread flavor, elevated by lush dark chocolate chips. Even the classic Chocolate Chip blew my mind with its rich, multidimensional dough. You could tell these cookies used the fanciest vanilla and cocoa.

My one tiny criticism is that a few of the very thick cookies (like the PB & J) were a smidge dry in the center. But a quick 10-second zap in the microwave restored them to GBBO-worthy gooey glory.

How Do Last Crumb‘s Cookies Compare to Other Brands?

As an NYC gal, I‘ve had my fair share of famous cookies. Levain Bakery‘s gigantic walnut chocolate chip is a longtime fave. Maman‘s nutty chocolate chunk is a close second. And don‘t get me started on the perfect crinkle cookies from Mah-Ze-Dahr.

But tbh? Last Crumb has them all beat ducks for cover. The sheer creativity of their flavor mashups, the meticulous crafting of each element…it‘s just unparalleled, bestie. You can tell that pastry chefs, not just bakers, dreamed up these wild combos.

In a YouTube review, pro foodie Keith Eats gave Last Crumb the edge over Levain, calling out the flavors as "more dynamic" and "electric." Having tasted both, I totally agree. Last Crumb brings more whimsy and next-level techniques.

So, Is Last Crumb Worth the Hype (and the $$$)?

As a gal who once stood in line for a Cronut, I‘m no stranger to paying more for a one-of-a-kind treat. And IMO, Last Crumb‘s quality and creativity make them worth the splurge.

Think of them as the Christian Louboutin of cookies. Sure, your grocery store Chips Ahoy will satisfy a basic craving. But these are a whole different league of indulgence. The packaging, the flavors, the tantalizing exclusivity…it all adds up to an experience, not just a dessert.

Would I spend $140 on Last Crumb every week? Absolutely not, even if my budget allowed. These are special occasion cookies through and through. But for birthdays, client gifts, or treat yo‘ self moments? 1,000% yes. The joy they spark is real.

I will say, snagging a box requires dedication. These cookies aren‘t an impulse buy. Following Last Crumb‘s socials, setting alarms, and acting fast are all key to securing the goods. But IMO, that only adds to the thrill and makes that first bite even sweeter.

The Last Word on Last Crumb

Here‘s my final hot take: if you‘re a cookie fanatic who lives for the ‘Gram and seeks out buzzy bites, Last Crumb is a must-try. These cookies deliver on flavor, hype, and pure fun. No, they‘re not an everyday treat (unless you‘re a Hadid). But for those special moments when a basic batch just won‘t do? Last Crumb is the move.

I hope this peek inside the world of luxury cookie drops inspires you to embrace your extra and chase down the things that light you up, in the kitchen and beyond. Life‘s too short for boring cookies, babe. Get on that waitlist and report back!

Xx,
Your Resident Bougie Cookie Monster

Last Crumb Scorecard

• 🍪 Cookie Creativity: 5/5
• 🤑 Value: 3.5/5
• 🎁 Packaging & Unboxing: 5/5
• 🤤 Taste & Texture: 4.7/5
• 💬 Ordering Experience: 4/5
• 📸 Instagram-Worthiness: 5/5

The Final Verdict: 4.5/5 Crumbs – A crave-worthy cookie experience that lives up to the luxe hype, if you can handle the price tag and fast-fingers ordering. Perfect for treating yourself or the ultimate foodie gift.