Natalist Review: The Fertility & Pregnancy Support Brand You Can Actually Trust
When I first started trying to conceive, I felt completely overwhelmed by all of the products claiming to boost fertility and support a healthy pregnancy. There were so many options and conflicting reviews, not to mention concerns about ingredient safety, environmental impact, and shady marketing claims. I wished there was just one brand I could turn to for reliable, high-quality products to support me through my journey to motherhood.
Enter Natalist, the women‘s health company offering everything you need for reproductive and prenatal health, all in one convenient place. After two years of struggling to get pregnant and feeling burnt out from information overload, I decided to give Natalist a try. Spoiler alert: I‘m glad I did, and I think you will be too. In this post, I‘m sharing my honest review of Natalist‘s products, customer service, and overall mission, plus a peek at what other customers have to say.
What is Natalist?
Natalist is a one-stop shop for fertility, pregnancy, and postpartum essentials. The company was founded in 2019 by Halle Tecco, who was frustrated by the lack of transparent, sustainable options when she was trying to conceive herself. Natalist offers a curated selection of high-quality supplements, ovulation and pregnancy tests, maternal health products, and educational resources, all developed and approved by medical experts.
But Natalist goes beyond just selling products. The brand is on a mission to empower women with the tools and information they need to take control of their reproductive health. They aim to break the stigma and shame around fertility challenges and pregnancy loss by fostering open, honest conversations. Natalist also prioritizes sustainability, with a commitment to eco-friendly packaging and ingredients.
Natalist Supplement Review
Prenatal Daily Packets

When I found out I was pregnant, one of the first things I did was start looking for a prenatal vitamin. I wanted something comprehensive, but I also dreaded swallowing a bunch of huge pills every day. Natalist‘s Prenatal Daily Packets totally solved that problem. Each packet contains three easy-to-swallow capsules:
- Prenatal Multi: Includes Methylated Folate, Iron, Choline, Vitamin D3, and more essential vitamins and minerals
- Omega-3 DHA: Supports fetal brain and eye development
- Calcium + Magnesium: Promotes strong bones and relaxation for better sleep
The packets are super convenient to grab on the go, and I love that I‘m getting all the nutrients I need in just three pills. The supplements are also vegan and free of artificial colors and flavors. I‘ve noticed a big difference in my energy levels and sleep quality since starting these.
Magnesium Plus
Natalist‘s Magnesium Plus drink mix has been a game-changer for helping me wind down and get restful sleep during pregnancy. The raspberry lemon flavor is really refreshing, and the blend of magnesium, calcium, and vitamin D3 helps calm my mind and body before bed. As a bonus, it keeps my leg cramps at bay overnight!
CoQ10 Liquid Capsules

I started taking Natalist‘s CoQ10 supplement a few months before I conceived to support egg quality. Research has shown that CoQ10 levels decline as we age, which can impact fertility. One study found that taking 600 mg of CoQ10 daily improved ovarian response and embryo quality during IVF (Source).
I love that Natalist‘s CoQ10 is in a liquid capsule form, which makes it more absorbable than some other formulations. The capsules are also independently tested for purity and free of artificial dyes and preservatives. I really believe this supplement helped me conceive after months of trying and I‘ll definitely use it again for any future pregnancies.
Pregnancy & Ovulation Tests Review
Pregnancy Tests
For how expensive drugstore pregnancy tests can be, they‘re often poorly designed and create a ton of plastic waste. I love how Natalist has reimagined pregnancy tests to be both more sustainable and user-friendly. Their tests come in simple, petite packaging made from 50% recycled materials. The wide absorbent tip makes them easy to use, and they‘re over 99% accurate at detecting pregnancy up to 5 days before your missed period.
I found out I was pregnant on a Natalist test and the clear, dark positive line brought so much joy after months of negatives. It felt like a special moment made even better by a sensitively designed product. If you‘re actively trying to conceive, I highly recommend stocking up on these tests.
The Test Strip Pack

If you‘re someone who likes to track your cycle and test frequently for ovulation and pregnancy, Natalist‘s Test Strip Pack offers the best bang for your buck. You get 15 early detection pregnancy tests and 30 ovulation tests to help pinpoint your fertile window, all in a compact box made of 100% recycled materials. The pack also includes a silicone collection cup that creates 80% less waste than using disposable cups for each test.
I love how affordable and eco-friendly these tests are – they use FSA/HSA eligible test strips that work just as well as expensive plastic wands but with way less environmental impact. The ovulation tests were super helpful for predicting my LH surge each month during my trying to conceive journey. If you‘re a POAS (Pee On A Stick) addict like I was, you need these test strips in your life.
Customer Experience & Reviews
I‘m certainly not the only one singing Natalist‘s praises. The brand has over 4,000 5-star reviews on their website, with customers raving about product quality, convenience, and the excellent customer service. Here are a few highlights:
"I literally cried when I got my BFP on a Natalist test after a year of negatives. I love everything about this brand, from the simple and sustainable packaging to how easy the tests are to use. The strips and midstream tests are both so sensitive and give clear results. I also subscribed to the prenatal vitamins and can‘t say enough good things. Highly recommend making Natalist your go-to for TTC and pregnancy!" – Emily L.
"Natalist has been an invaluable resource for me during my first pregnancy. I love how customizable the vitamin subscriptions are and that I can get everything I need (prenatals, DHA, calcium/magnesium) in daily packets that I don‘t have to think twice about. I‘ve also had great experiences with their customer service team, who sent helpful articles when I had some bleeding in my first trimester and checked in to see how I was doing. This level of care is so rare from a brand!" – Jasmine M.
"The Natalist Magnesium Plus drink mix is the best I‘ve ever tried, and I‘m not even pregnant! It‘s helped me so much with restless legs, insomnia, and anxiety. I love the raspberry flavor and that it‘s not chalky at all. Worth every penny." – Kara J.
Of course, no brand is perfect and there will always be a few less than stellar reviews. A small number of customers felt the pregnancy tests were more expensive than drugstore options (though most still said they were worth it for the accuracy and design). A few also wished the prenatal gummies contained calcium. However, the vast majority of reviews are overwhelmingly positive, which lines up with my own experience.
Natalist Gives Back
Another reason to feel good about supporting Natalist is their commitment to giving back. The company has several ongoing partnerships with maternal health organizations making a difference for moms and babies.
With every purchase from The Test Strip Pack, Natalist donates 1% to Every Mother Counts, a nonprofit dedicated to making pregnancy and childbirth safe for every mother everywhere. Natalist also recently launched a limited edition Every Mother Counts kit with 100% of profits going to support EMC‘s life-saving programs around the world.
The brand also supports the Black Mamas Matter Alliance in their mission to advance Black maternal health through research, advocacy, and community outreach. Natalist donated 10% of revenue from their new Everyday Essentials Duo to BBMA throughout Black Maternal Health Week.
In addition to their monetary contributions, Natalist uses its platform to raise awareness for these important issues and Organizations. The brand dedicates space on their website and social media to share educational content on the maternal health crisis and racial disparities in outcomes for moms and babies.
As someone who cares deeply about supporting companies that give back, Natalist‘s partnerships with Every Mother Counts and Black Mamas Matter Alliance are a huge selling point for me. It‘s refreshing to see a brand in the pregnancy and fertility space putting their values into action and using their influence for good.
Is Natalist Right For You?
Now that I‘ve shared my experience with Natalist‘s products and mission, you‘re probably wondering if the brand is right for you. No two fertility and pregnancy journeys are the same, but I truly believe Natalist has something to offer everyone trying to conceive or expecting a baby. The brand is a fantastic option if you‘re looking for:
- High-quality, evidence-based prenatal supplements without questionable ingredients
- Accurate, sensitive, and eco-friendly ovulation and pregnancy tests
- A one-stop shop for fertility support, pregnancy health, and postpartum essentials
- An ethical brand that gives back to maternal health organizations
- Affordable product bundles and a convenient subscribe & save option
- Judgement-free educational resources on fertility, pregnancy, mental health, and more
If checking those boxes sounds great to you, I‘d definitely recommend heading to Natalist‘s website to explore their offerings. The brand offers free shipping over $25 if you‘re in the US, and they also have international shipping options to over 20 countries.
I especially love that Natalist offers curated product bundles for each stage of the journey, like the Prenatal Essentials bundle with prenatals and pregnancy tests and the Complete Fertility bundle with ovulation tests, prenatal supplements, and more. You can also filter their supplements by ones that are vegan, gluten-free, and sugar-free. If you have specific sensitivities, Natalist offers a free 1-on-1 supplement consult to find the best fit.
The Verdict on Natalist
I know this has been a long review, but I truly could go on about Natalist all day. Embarking on fertility treatments and pregnancy after loss made me feel so alone, and Natalist‘s resources and supportive community were a lifeline. I‘m so grateful I found a brand I can trust for all of my pregnancy health needs.
In my opinion, Natalist‘s thoughtfully designed products, transparent practices, and commitment to uplifting women make them the clear leader in the prenatal and fertility space. No matter where you are in your journey to motherhood, Natalist is the ally you deserve by your side.
If you‘re ready to experience the Natalist difference, head to natalist.com to learn more and treat yourself to a bundle (you won‘t regret it, trust me). And if you‘re already a Natalist fan, let me know your favorite products in the comments!
