Rollas Jeans Review: Your Ultimate Guide to the Trending Aussie Denim Brand

Denim enthusiasts everywhere are raving about Rollas, the Australian jeans brand bringing back the best of vintage style with a modern, flattering fit. Founded in 2012 by couple Sarah Gilsenan and Andy Paltos, Rollas Jeans has quickly become a celebrity favorite spotted on It girls like Bella Hadid and Emily Ratajkowski.

What makes Rollas jeans so special? The secret lies in their old school, rigid denim fabrics, high-waisted cuts, and cool design details that effortlessly capture the iconic look of ‘70s style jeans. By focusing on perfecting the fit with premium construction and trendy-yet-timeless designs, Rollas provides an alternative to stretchy, skinny jeggings in favor of authentic, structured denim you‘ll reach for every day.

Whether you‘re a denim connoisseur looking for your new favorite pair or are simply curious about the Rollas brand, consider this your ultimate guide. I‘ll take you through an honest, in-depth review of some of Rollas‘ best-selling jeans for women and men, along with helpful customer feedback, styling inspiration, brand comparisons, and more. Let‘s dive in!

About the Rollas Jeans Brand

Before we get into the jeans themselves, let‘s take a closer look at the story behind Rollas. The Melbourne-based brand was born in 2012 out of Sarah Gilsenan and Andy Paltos‘ desire to bring back the look and feel of vintage jeans they loved.

"We really just wanted to create the perfect pair of jeans," the founders explain on their website. "Jeans that look like old jeans. Jeans that feel like they‘ve lived a bit".

Drawing inspiration from denim‘s heyday in the 1970s, every pair of Rollas jeans are designed with a nod to retro fits and washes, but updated with contemporary cuts that are universally flattering. The brand prides itself on its considered, slow fashion approach – Rollas works with small production runs and takes a "quality over quantity" philosophy. Each pair is constructed with meticulous attention to detail for jeans that look as good as they feel.

Rollas‘ vintage-inspired, feel-good jeans quickly gained a following and the brand has expanded to include a range of denim fits along with dresses, tees, knitwear and other everyday essentials for women and men. Rollas has also earned buzz for its celebrity collaborations, including a popular collection with model Sofia Richie.

Now with over 129K followers on Instagram, Rollas Jeans continues to be a rising star in the fashion world and a go-to source for effortlessly cool denim. The brand is stocked at trendy retailers like Free People, Revolve, and Urban Outfitters, though you can also shop the full collections on the Rollas website.

Rollas Jeans Review: Best-Selling Styles for Women & Men

So what makes Rollas jeans worthy of their cult status? To find out, I thoroughly researched and tested some of the brand‘s most popular fits. Let‘s take a closer look at the standout styles for women and men:

Rollas Original Straight Jeans Review

High-rise, straight leg jeans are having a major moment, which is why Rollas‘ Original Straight fit is an all-around bestseller. Modeled after classic rigid jeans from the ‘90s, these jeans offer a vintage-inspired high waist with a relaxed, but not baggy, straight leg. The 100% cotton denim comes in several authentic washes, complete with Rollas‘ signature stitched back pockets.

I opted for the Original Straight in Cindy Blue, a lightly faded light-medium blue wash. Right away, I was impressed by the weight and feel of the denim – it has that sturdy, structured quality you‘d find in real vintage jeans. Because of the rigid fabric, I sized up (which Rollas recommends for this style) and found the fit to be spot-on. The high waist and butt-boosting back pockets create a flattering rear view, while the straight leg is slim enough to be streamlining, but not overly snug. I can tell these are the jeans I‘ll be living in all season long.

Customer Review: "I am completely in love with these jeans! I was on the hunt for a vintage-looking straight leg and these are perfect. The denim is thick and holds everything in nicely, and the fit makes me feel so confident. Worth every penny!" – Lauren L.

Rollas Eastcoast Flare Jeans Review

Flared jeans are back and better than ever with Rollas‘ Eastcoast Flare fit. These groovy jeans feature a high rise and snug fit through the thigh before kicking out to a wide flared leg. Made of premium rigid denim, they‘ll hold their shape and mold to your body the more you wear them for the perfect fit.

I love how the Eastcoast makes a statement while still being supremely wearable for everyday. I found them to run true to size and have just the right amount of length to wear with heels or booties. The Sand Cord colorway is an especially fresh take for summer in a retro-inspired wide wale corduroy.

Customer Review: "I was nervous to try a flare jean but I am so glad I went with these! They are incredibly flattering and the quality of the denim is amazing. I‘ve already gotten so many compliments. Highly recommend if you want a jean that stands out from the crowd!" – Sarah M.

Rollas Stinger Jeans Review

A new skinny jean for those who are over skinny jeans? Meet the Rollas Stinger. This style updates the classic skinny silhouette with a high rise waist and tapered leg that‘s slim, but not skin-tight. Crafted from premium comfort stretch denim, they‘re meant to suck you in and smooth in all the right places.

In my experience, the Stingers live up to their "just tight enough" fit claims. The Japanese denim fabric is soft with the perfect amount of comfortable stretch, and the 11" high rise really holds you in. I love how the back pockets are strategically placed for a gravity-defying rear lift too. This is skinny jean 2.0!

Customer Review: "These are my holy grail skinny jeans! I love the hold-you-in high waist and the fact that they don‘t stretch out and get baggy after a few hours. The denim is so soft and comfortable too. I need these in every wash!" – Katie R.

Rollas Bondi Shorts Review

No denim wardrobe is complete without a great pair of cutoffs. Rollas‘ Bondi Shorts are a best-selling style that offer a just-right fit in a universally-flattering mid-length. Crafted from the brand‘s signature rigid denim, they have a high rise waist, relaxed fit, and raw hem for a cool, effortless look.

The Bondi Shorts feel like they‘re made to live in all summer long. The non-stretch denim and high waist give you great holding power, while the not-too-short length makes them easy to wear everywhere. I sized up and love the slouchy, vintage-y fit. Dress them up with a cute top or keep it casual with a graphic tee and sneakers.

Customer Review: "I wore these shorts nearly every day of my vacation and they did not disappoint! They are so comfortable and flattering. I love the high waist and the length is perfect – not too long or too short. The denim is thick and feels really high quality too." – Jenna P.

Men‘s Rollas Jeans Review

Rollas brings its signature old school cool to its men‘s collection with a range of denim fits that nail that coveted vintage look and feel. Highlights include:

• Rollas Relaxo Jeans: A modern take on a classic straight leg jean in premium comfort stretch denim. The high rise and relaxed fit make them an everyday essential.

• Rollas Thin Captain Jeans: Slim, but not skinny, these versatile jeans have a straight leg and mid-rise for a timeless, flattering fit. Crafted from premium rigid denim.

• Rollas Rollies Shorts: An easy-wearing denim short for men in a just-right above-the-knee length. Made from rigid denim with a mid-rise waist and relaxed fit.

Customer Review: "I never thought I‘d find a pair of jeans I liked as much as my old 501s, but these Thin Captains are the real deal. The denim is stiff and molds to your body, the rise is at the perfect waist height, and the fit is exactly what I want in a straight leg jean. Rollas, you nailed it!" – Tom D.

How do Rollas Jeans Fit?

In general, Rollas Jeans have a very size, with a snug fit through the waist and hip. Most of their signature jeans are crafted from 100% cotton rigid denim, which means they will feel stiff at first but will relax and conform to your body‘s shape over time.

Rollas Jeans fit true to size, but when in doubt (or between sizes) the brand recommends sizing up in their rigid denim styles for the most comfortable fit. Their high rise jeans also tend to be ultra-high rise, so keep this in mind when selecting your size. Additionally, Rollas offers a Curvy fit in several of their most popular styles which have a more generous fit through the hip and thigh.

Should you size up in Rollas jeans? To sum it up – pick your normal size if you want a snug, held-in fit through the waist and hips. Go up one size if you prefer a slouchier, relaxed fit. When in doubt, refer to the fit notes on each product page or reach out to the brand‘s fit experts for guidance on your perfect size.

Styling Rollas Jeans: Outfit Inspiration

Thanks to their timeless fits and washes, Rollas jeans are incredibly versatile and easy to style. Some tips for getting maximum mileage out of your Rollas:

• Pair rigid straight-leg styles like the Original Straight or Stinger with a simple white tee and sneakers for a cool, borrowed-from-the-boys vibe. Add a leather jacket to edge it up.

• Embrace ‘70s style with Rollas‘ Eastcoast Flares and a vintage-inspired peasant top or corduroy button-down. Add clogs or platform boots to really nail the retro look.

• Rollas‘ high-rise denim shorts look great with breezy blouses and femme tops tucked in. Add sandals and a basket bag for the perfect summer outfit.

• Give Bootcut styles a modern twist by pairing with a chunky knit sweater and ankle boots. The higher rise works well with cropped and tucked-in tops.

• Don‘t be afraid to dress up your Rollas! The rigid denim can easily be elevated with a silky camisole and heels for a night out.

Comparing Rollas to Other Denim Brands

If you‘re a fan of vintage-inspired denim with a modern twist, Rollas has plenty to offer with its thoughtful, high-quality jeans. But how do they stack up to other popular denim brands? Here are a few comparisons:

• Levi‘s: Like Levi‘s, Rollas is known for its rigid denim fabrics and old school jeans. But Rollas offers trendier, more fashion-forward fits and details than the classic Levi‘s 501s and Ribcage styles.

• AGOLDE: Both brands focus on recreating authentic vintage denim with a modern spin. AGOLDE is pricier and is known for its ‘90s fit jeans, while Rollas tends to take more inspiration from the ‘70s.

• Madewell: Madewell is known for its vintage-inspired jeans with a classic, All-American aesthetic. In contrast, Rollas has a more trend-driven, fashion girl vibe.

• RE/DONE: Both brands started with reworking and upcycling vintage Levi‘s. Now RE/DONE focuses on luxe, vintage-inspired jeans with a designer price tag, while Rollas is more accessible.

Sustainability and Production

As a slow fashion brand, Rollas takes a measured approach to production, focusing on small batch runs of its most popular styles to minimize waste. The brand uses eco-friendly fabrics like organic and recycled cotton in many of its jeans.

Transparency-wise, there is not a ton of information on the Rollas website about its factories or labor practices. The brand does share that it works with Ethical Clothing Australia accredited factories for its Australian-made production runs.

Conclusion: So, Are Rollas Jeans Worth It?

After carefully examining Rollas‘ jeans in terms of quality, fit, and style, I can confidently say that these jeans live up to the hype. Rollas truly delivers on its promise of authentic, vintage-inspired denim with a modern twist. The fits are ultra-flattering and hit all the trends, while still maintaining a timeless sensibility you‘ll reach for season after season.

At an average price point of $100-$150 per pair, Rollas jeans are definitely an investment, but well worth it given the premium quality and construction. You can feel the difference in the weight and feel of the rigid denim fabrics, and I love that the brand doesn‘t rely on stretch. And because Rollas is focused on perfecting the fit vs. chasing fast fashion trends, you‘ll get way more mileage out of these jeans compared to cheaper alternatives.

As a bonus, Rollas has frequent sales on its website, so you can often score their jeans for under $100. Certain washes and fits also go on sale at the end of each season at retailers like Free People, Urban Outfitters, and Shopbop.

The bottom line? If you‘re looking for authentic, cool-girl jeans that will stand the test of time, Rollas is the way to go. These are a smart buy for any denim lover!