15 Social Media Sales Groups to Supercharge Your Network in 2024
In today‘s hyper-connected sales landscape, relationships reign supreme. A study by LinkedIn found that 84% of B2B decision-makers start the buying process with a referral. In other words, who you know matters just as much (if not more) than what you know.
As a sales professional, building and nurturing a robust network is non-negotiable for long-term success. And while in-person events like conferences and trade shows remain valuable, social media has emerged as the go-to platform for networking at scale.
In particular, social media groups have become virtual watercoolers for sales pros to swap insights, get quick answers, and form meaningful connections. When I first started in sales, I struggled to find my footing. But once I discovered a few key LinkedIn and Facebook groups, my network (and sales numbers) skyrocketed. In one group, I connected with a fellow SDR who later became one of my best referral partners. We‘ve since done over $500K in business together.
To help you tap into the power of social selling groups, I‘ve compiled a list of 15 must-join communities for sales pros in 2024. These groups were selected based on their high engagement rates, active and notable members, and overall value for sales professionals. Let‘s dive in.
10 LinkedIn Groups for Sales Networking
With over 700 million members, LinkedIn is a goldmine for sales networking. Here are 10 groups that stand out:
1. Sales Best Practices
- Founded in 2008, Sales Best Practices is one of LinkedIn‘s oldest and largest sales groups with over 220,000 members.
- Covers a wide range of topics including prospecting, business development, CRM, sales productivity, and more.
- Notable members include bestselling authors Jill Konrath and John Barrows.
- Generates an average of 50 new discussions per week.
- Networking tip: Search past discussions before posting a question to avoid duplicates and surface relevant contacts.
2. Sales and Marketing Alignment
- Dedicated to bridging the longstanding divide between sales and marketing teams.
- Frequent discussions on account-based marketing, lead scoring, content strategy, and more.
- Highly active with 20+ posts per day and lively comment threads.
- Regular AMAs with alignment experts, including one with Marketo‘s CMO that generated 500+ comments.
- Networking tip: Share your company‘s best sales enablement content to spark discussions and establish expertise.
3. Linking Sales Leaders
- Exclusive group for sales leadership, from frontline managers to CSOs.
- Focuses on scaling sales teams, optimizing processes, coaching strategies, and executive communication.
- Notable members include sales leaders from IBM, Oracle, Salesforce, and other tech giants.
- Hosts a monthly "Leadership Lessons" interview series with top sales executives.
- Networking tip: Participate in the weekly leadership challenges to get noticed and build credibility.
4. Inside Sales Experts
- Go-to group for SDRs and inside sales pros with over 25,000 members.
- Covers every facet of inside sales, from cold calling and emailing to objection handling and closing techniques.
- Frequent job postings and "hiring manager AMAs" make it a top spot for career opportunities.
- Popular "Pitch Practice" threads let members hone their messaging and get real-time feedback.
- Networking tip: Sort discussions by "most commented" to find active prospects and hiring managers.
5. Women in Tech Sales
- On a mission to boost representation of women in tech sales roles (where they make up just 25% of the workforce).
- Hosts monthly virtual meetups and workshops on topics like negotiation, leadership, and career advancement.
- Partners with tech companies to source and promote job opportunities for members.
- "Mentor Match" program connects up-and-coming women in sales with experienced leaders.
- Networking tip: Volunteer to lead a skill-sharing session to build your personal brand within the group.
Rather than listing out all 10 LinkedIn groups, here‘s a summary table of the remaining five:
| Group Name | Focus Area | Key Features | Networking Tip |
|---|---|---|---|
| LinkedIn Social Selling | Using LinkedIn for prospecting and sales | 30,000+ members, daily LinkedIn tips and hacks | Create a post showcasing your top LinkedIn prospecting tactic |
| Sales Development Best Practices | Optimizing the SDR role and process | Weekly "SDR Spotlight" featuring top performers | Share your biggest SDR win (or lesson learned) |
| Sales Management Association | Strategies for leading and scaling sales teams | Original research, benchmarking studies | Contribute data and insights to the group‘s quarterly "State of Sales" report |
| Sales Gravy Job Search & Recruitment | Connecting sales job seekers and recruiters | 50+ new job postings daily | Share your hiring wins and "most placeable" candidates |
| Sales Enablement Best Practices | Bridging the gap between sales and marketing | Tactical breakdowns of top sales enablement tools | Post your company‘s best enablement assets (battlecards, scripts, etc.) |
5 Facebook Groups for Sales Pros
While Facebook isn‘t typically associated with B2B networking, there are some hidden gem sales groups worth joining:
1. Sales Professionals Worldwide
- At 50,000+ members, one of the largest and most active sales groups on Facebook.
- Spans every industry, role, and experience level.
- Frequent posts on motivation, sales psychology, and personal development alongside tactical discussions.
- Networking tip: The weekend "Social Threads" are a great place to start conversations and build more personal relationships.
2. SaaS Sales Hacks
- Rapidfire group dedicated to sharing quick tips, tricks, and hacks for selling SaaS.
- Strips away the fluff to focus on ultra-tactical advice.
- Weekly "Objection Clinic" threads crowdsource responses to tough objections.
- Networking tip: Have a SaaS sales hack of your own? Create a quick video walkthrough and share it in the group for instant credibility.
3. B2B Sales Skills & Development
- The place to sharpen your fundamental B2B sales skills.
- Themed days cover prospecting (Pipeline Monday), discovery (Tuesday Talks), demos (Webinar Wednesday), and more.
- Vibrant #salestips channel streams bitesized tips 24/7.
- Networking tip: Don‘t just consume. Set a goal to share one original #salestip per week and watch your influence grow.
4. Social Selling Superstars
- Dedicated to the art and science of social selling across all major platforms.
- Constant stream of actionable social selling examples and breakdowns.
- Highly collaborative culture of sharing "what‘s working now."
- Networking tip: Engage on others‘ posts authentically before making any asks or pitches.
5. Sales Leadership, Management & Coaching
- Senior-level group for sales managers, executives, and coaches.
- Discussions go deep on team building, talent development, forecasting, and more.
- Monthly "Coaches Corner" series brings in expert sales coaches to workshop live deals and challenges.
- Networking tip: Don‘t be afraid to get vulnerable and share your leadership challenges. This is a "low ego" group focused on peer support.
Getting the Most Out of Social Media Sales Groups
Joining the right sales groups is a great start. But to truly tap into their power, you need to shift from lurker to active participant. Here are five tips for maximizing your results:
-
Block time for engagement: Set aside 30-60 minutes per week to deliberately engage in your groups. Comment on discussions, ask questions, and share your experiences. Consistency is key.
-
Lead with value: Don‘t join a group and immediately start promoting your product or service. Focus on being authentically helpful. The more you give, the more you‘ll eventually get back in spades.
-
Create content with groups in mind: When you write a blog post, record a video, or create any piece of content, think about how it could be used to spark discussions in your groups. Tailor your content to the topics and formats that perform best.
-
Take relationships further: Did you have a particularly engaging exchange with a group member? Follow up with a personalized connection request on their profile. Suggest a quick virtual coffee to compare notes or see how you can support each other‘s goals.
-
Measure your results: Track the opportunities and connections stemming from your group activity. Which groups are driving the most pipeline? The most new relationships? The most skill development? Double down where you‘re seeing the greatest return.
Join the Social Sales Revolution
The rise of social media has fundamentally transformed the way we build relationships and drive revenue in sales. No longer limited by geography or time zones, sales professionals can now tap into the collective wisdom and opportunities of a global network with just a few clicks.
If you‘re not actively participating in social selling groups, you‘re leaving opportunities and relationships on the table. By joining a few key communities and committing to consistent engagement, you can supercharge your network, pipeline, and career.
Start with the 15 groups we‘ve featured here. But don‘t stop there. The real power lies in finding the niche communities that align with your specific industry, role, and goals. With over 2 million groups on LinkedIn alone, there‘s a community for every sales professional.
So what are you waiting for? Join a new group today and start building the relationships that will fuel your success tomorrow. The social selling revolution is here. Will you lead the charge or watch from the sidelines?
