24 Sales Experts You Need to Follow on Twitter in 2024

As a sales professional, your success depends on staying sharp, relevant and inspired. But in today‘s fast-paced world, who has time to consume all the latest sales books, blogs, podcasts and videos? The good news is that Twitter offers an incredibly convenient way to tap into the wisdom of the world‘s top sales minds – 280 characters at a time.

Sales leaders who leverage Twitter gain a serious competitive advantage. A survey by Social Centered Selling and A Sales Guy found that 72.6% of sales professionals who use social media outperformed their peers. Additionally, sales reps who use social selling are 51% more likely to exceed their quota.

Need motivation, but don‘t have time to search for it? Follow these sales experts on Twitter for quick hits of the inspiration you need. Looking for actionable insights to sharpen your skills and close more deals? These influencers have you covered with a constant stream of valuable content.

But with 126 million daily Twitter users, sussing out the true sales sensations from the pretenders can be a challenge. That‘s why we‘ve curated this list of the 24 sales experts who are absolutely killing it on Twitter. These influencers range from grizzled industry veterans to up-and-coming mavericks, but they all share one thing in common – they are founts of sales knowledge who WILL make you better at your job.

Motivational Muses

When it‘s 4:55pm on the last day of the month and you need a final jolt of inspiration to push those deals across the finish line, turn to these motivational masters:

1. Jeb Blount (@SalesGravy)

WHO HE IS: Jeb is the CEO of Sales Gravy and the author of 13 bestselling books including Fanatical Prospecting, Sales EQ, and Inked. He advises many of the world‘s leading organizations and their executives on the impact of emotional intelligence and interpersonal skills on sales, leadership, customer experience, channel development, and strategic account management.

WHAT HE TWEETS: Jeb is a prolific tweeter who shares a mix of motivational messages, sales tips and thought-provoking questions. His specialty is cutting through the noise and getting to the heart of what really drives (or hinders) sales success.

MUST-SEE TWEET:
"The difference between top performers & the rest? Mindset. Elite salespeople:

• Believe effort trumps talent
• Embrace discomfort
• Take responsibility for outcomes
• Stay humble & curious

Losing your mojo? Audit your mindset, not your pipeline. #SalesMotivation"

2. Amy Volas (@AmyVolas)

WHO SHE IS: Amy is the CEO of Avenue Talent Partners, which helps companies build and scale high-performing sales teams. She‘s been a sales leader for over 20 years, working with startups to Fortune 500 companies. Her insights have been featured in Forbes, Sales Hacker, Huffington Post and more.

WHAT SHE TWEETS: Equal parts wisdom and wit, Amy‘s Twitter feed feels like getting a pep talk from your super accomplished big sister. She keeps it real, dishing hard truths with heart. For sales pros who need a daily reality check delivered with a smile, Amy is your gal.

MUST-SEE TWEET:
"Note to the sales leader who just told me, ‘I need my team to be CRUSHERS!‘:

Be careful what you wish for.

Desperation breeds disaster.
Ego breeds objections.
Hype breeds mistrust.

Coach your team to be CONNECTORS. To be ADVISORS. To be HUMANS.

The crushing will follow."

3. Morgan J Ingram (@morganjingram)

WHO HE IS: Morgan is the Director of Sales Execution and Evolution at JB Sales Training. He‘s been named a top 25 sales leader by both AA-ISP and Ambition.com. When he‘s not leading his training sessions, Morgan creates the popular SDR Chronicles vlog.

WHAT HE TWEETS: Morgan dishes out high-energy inspiration, often in video form. His specialty is helping sellers reach peak performance while still having fun and keeping things in perspective. For a megadose of positive vibes, give him a follow.

MUST-SEE TWEET:
"The best way to blow past a slump? Focus on your MINDSET:

M – Meditate on your goals
I – Imagine success
N – Network relentlessly
D – Dig for the lesson in failure
S – Speak positivity over yourself
E – Exercise to boost your energy
T – Time block your calendar

Social Selling Savants

Meet the marketers who aren‘t just preaching the social selling gospel – they‘re converting followers to customers and proving the revenue-generating power of building a strong Twitter presence:

4. Koka Sexton (@kokasexton)

WHO HE IS: Koka has over 15 years of sales and marketing experience, with a deep background in social selling. He was one of the first 1000 employees at LinkedIn, where he founded and led the global social selling program. He‘s now the founder of Shift Paradigm, where he consults on social selling, sales process, and sales development.

WHAT HE TWEETS: Koka offers an endless supply of tactical tips for salespeople looking to leverage social media to hit their numbers. From prospecting best practices to LinkedIn outreach templates, Koka‘s feed is a gold mine for reps eager to master social selling.

MUST-SEE TWEET:
"Here‘s the formula for 🔥 LinkedIn prospecting:

1. Research your prospect for personal/professional insights
2. Craft a customized connect message
3. Provide value BEFORE asking for anything
4. Stay top of mind with thoughtful nurtures

Key ingredient: Personalization at scale"

5. Brynne Tillman (@BrynneTillman)

WHO SHE IS: Brynne is the CEO of Social Sales Link and the author of The LinkedIn Sales Playbook. A pioneer in social selling, she‘s trained over 10,000 sales professionals and is a highly sought-after sales keynote speaker. She‘s been named a Top Sales Influencer by Onalytica and a Top Sales Enablement Leader by Sales Hacker.

WHAT SHE TWEETS: If you want to stay on the cutting edge of what‘s working NOW in social selling, Brynne‘s Twitter feed is a must-follow. She shares a steady stream of strategic and tactical advice, from high level insights to step-by-step LinkedIn prospecting guides.

MUST-SEE TWEET:
"Getting a ton of ❤️ on LinkedIn but not enough 💸? Time for a strategy check.

Make sure every post has a clear CTA for the NEXT STEP in the buyer‘s journey:

• Register for a webinar
• Download an eBook
• Book a meeting

Engagement is great, but REVENUE is the goal."

6. Viveka von Rosen (@LinkedInExpert)

WHO SHE IS: Viveka is the Chief Visibility Officer at Vengreso, the world‘s largest digital sales transformation company. Known as the @LinkedInExpert, she‘s the author of the bestselling LinkedIn Marketing: An Hour a Day and LinkedIn: 101 Ways to Rock Your Personal Brand. She‘s trained well over 100,000 people on how to leverage LinkedIn for sales and marketing success.

WHAT SHE TWEETS: True to her @LinkedInExpert moniker, Viveka‘s feed is loaded with actionable tips for generating real revenue on the platform. From small tweaks to make to your profile to meaty, proven prospecting scripts, she‘ll show you how to turn connection requests into closed deals.

MUST-SEE TWEET:
"Here are 5 types of content that have prospects clicking ‘accept‘ on your connection requests:

1. Industry insights
2. How-to guides
3. Case studies
4. Thought leadership
5. Conversation starters

Your goal? Be VALUABLE before trying to extract value.

Data-Driven Dynamos

For the sales scientists who always want to see the receipts, these experts use cold hard data to illuminate what‘s really moving the revenue needle today:

7. Trish Bertuzzi (@bridgegroupinc)

WHO SHE IS: Trish is the CEO of The Bridge Group, a leading inside sales consulting and implementation firm. Her book, The Sales Development Playbook, is considered the "bible" of sales development. Using data gathered from over 1000 B2B sales teams, Trish helps companies engineer high-performance sales organizations.

WHAT SHE TWEETS: Looking for research-backed best practices to build an unstoppable sales development machine? Trish‘s feed delivers the goods, with a constant stream of benchmarks, case studies, and quantitative insights to guide your strategy.

MUST-SEE TWEET:
"According to our 2023 Sales Development Benchmark Report:

• The avg. SDR makes 6 more dials per day vs. 2022
• Connect rates are down 32% YoY
• But opportunity-to-pipeline ratios are up 8%

Moral of the story? QUALITY conversations > QUANTITY of activity."

8. Matt Heinz (@heinzmarketing)

WHO HE IS: Matt is the President of Heinz Marketing, which delivers measurable revenue results for companies through sales pipeline management, inside sales enablement, and sales coaching & training. He‘s a frequent speaker, blogger and author of multiple books including Full Funnel Marketing. The Sales Acceleration Show, which he co-hosts, is a perennial top sales podcast.

WHAT HE TWEETS: Matt is a master of distilling complex sales and marketing dynamics down to simple frameworks and mental models. Follow him for research-backed breakdowns of the sales metrics, processes and strategies that matter most.

MUST-SEE TWEET:
"The 2 sales pipeline metrics that matter most:

1. Velocity: How fast are deals moving through the funnel?
2. Conversion rate: What % of opps are becoming customers?

If velocity is too slow, work on removing friction.
If conversion is too low, sharpen your qualification criteria."

9. Mike Kunkle (@Mike_Kunkle)

WHO HE IS: Mike Kunkle is the VP of Sales Enablement Services at SPASIGMA, which helps companies improve sales performance through training, consulting and the Enablement as a Service platform. He‘s spent over 25 years as a sales leader, consultant and researcher, working with hundreds of companies to drive sales transformations.

WHAT HE TWEETS: Mike geeks out on the science of sales readiness. His Twitter feed goes deep on the latest research and innovations in onboarding, training, coaching, and equipping sales teams for success. If you want to build a world-class enablement function, he‘s your guy.

MUST-SEE TWEET:
"Our research shows that effective sales onboarding can:

• Reduce ramp time by 30-40%
• Increase win rates by 14%
• Improve quota attainment by 16%

Yet 62% of companies take a ‘just wing it‘ approach.

Don‘t be in that 62%. Build a data-driven onboarding program that delivers."

Virtual Selling Virtuosos

Selling looks different in our post-pandemic world. These influencers are on the vanguard of adapting to our increasingly digital-first reality:

10. Meridith Elliott Powell (@meridithpowell)

WHO SHE IS: Meridith is an award-winning author, sales strategist, and founder of MotionFirst. She helps leaders and sales teams learn the new rules of success in our radically shifting virtual environment. Her latest book is called Thrive: Strategies to Turn Uncertainty Into Competitive Advantage.

WHAT SHE TWEETS: Navigating the virtual selling landscape takes more than just turning on your webcam. Meredith‘s feed is full of strategies and tactics for building trust, driving engagement, and closing deals when you can‘t be there in person.

MUST-SEE TWEET:
"Virtual selling is here to stay. To succeed, focus on the 3 E‘s:

1. Energy – Project enthusiasm through the screen
2. Empathy – Tune into your prospect‘s emotional state
3. Engagement – Use interactive tools to hold attention

Virtual or not, connection is still the key to sales."

11. Julie Hansen (@acting4sales)

WHO SHE IS: Julie Hansen spent over 20 years as a sales leader in technology and healthcare. She‘s now the founder of Performance Sales and Training, where she uses her background as a professional actor to help sales teams apply performance techniques that drive revenue in a virtual world. She‘s the author of the book Look Me In The Eye: Using Video to Build Relationships with Customers, Partners and Teams.

WHAT SHE TWEETS: Who better than a literal acting coach to teach you how to crush your Zoom calls? Julie‘s feed is loaded with tips for projecting confidence, building rapport, and holding your audience‘s attention through the screen. Her specialty is the small tweaks that make a huge impact.

MUST-SEE TWEET:
"The eyes may be the window to the soul, but on Zoom, your background is the window to your professionalism.

Curate with care:

• Neutral wall or non-distracting art
• A pop of color to frame your face
• Good lighting!

Environment is everything in virtual #sales."

12. Mario Martinez Jr (@M_3Jr)

WHO HE IS: Mario Martinez Jr. is the CEO of Vengreso, the world‘s largest digital sales transformation company. He‘s one of the most sought-after speakers on virtual selling and was recognized as the #1 Global Virtual Selling Expert by Global Gurus. His Modern Selling podcast is a must-listen for any sales pro navigating the new world of digital-first buying and selling.

WHAT HE TWEETS: Mario is a fount of strategic and tactical wisdom for sellers looking not just to adapt, but to dominate in our new hybrid reality. Follow him for a constant stream of tips on keeping the human touch in virtual selling.

MUST-SEE TWEET:
"Attention virtual sellers! Remember the 4 P‘s:

1. Preparation – Do your homework before EVERY call
2. Presence – Project energy & confidence
3. Participation – Engage, don‘t just present
4. Personalization – Tailor your approach to THAT buyer

Virtual selling is HUMAN selling."

The list could go on – there are so many brilliant sales minds sharing their expertise on Twitter. But these 24 will give you an unbeatable foundation of insight, inspiration and tactical tips to up your sales game. The key is to not just follow them, but to actively engage. Like, retweet, reply and add your own voice to the conversation. The more you give, the more you‘ll get.

One final thought. In a world where buyers are overwhelmed with information and everyone‘s fighting for mindshare, sometimes the most valuable thing you can share is a bit of levity. While you‘re queueing up these sales gurus, consider throwing a few comedians in the mix. A well-timed meme or witty one-liner amid the endless stream of sales advice might be just the chuckle your followers need to get through their day. After all, even quota-crushing sales machines need to recharge their batteries.

Now, go forth and smash your numbers – one tweet at a time.