Auguste the Label Review: My Honest Take on the Beloved Bohemian Brand

Hello lovelies! As a free-spirited fashion blogger with a passion for supporting indie brands, I‘m always on the hunt for labels that stand out from the crowd. And let me tell you, Auguste the Label has captured my heart and earned a front-row spot in my closet. I‘m so excited to share my experience with this beloved Australian brand and dish on everything you need to know before you shop. Consider this your ultimate guide to all things Auguste!

First, a Little Background

Founded in 2015 by Byron Bay native Ebony Eagles, Auguste has become a global sensation known for its dreamy, vintage-inspired aesthetic with a modern twist. After years thrifting unique pieces and working as a stylist, Eagles set out to create a line that would blend her love of nostalgic fashion with the ease of contemporary dressing.

The result? A collection that consistently charms with romantic florals, ethereal fabrics, delightful details and flattering fits that look good on everyone. It‘s no wonder Auguste has earned a cult following, spotted on cool girls like Margot Robbie and featured in Vogue, Elle, Harper‘s Bazaar and more.

But Auguste isn‘t just about pretty clothes. The brand is deeply committed to sustainability, with a focus on eco-friendly materials, ethical manufacturing and supporting charitable causes. As Eagles told Russh, "For me, the only way to grow Auguste was to do it mindfully and with purpose beyond just the clothing."

This devotion to social responsibility is one of the things I admire most about Auguste. So you can feel good knowing your purchase supports a brand that cares about making a positive impact.

Inside Auguste‘s Dreamy Clothing Collections

Now let‘s dive into the good stuff – the clothes! What I adore about Auguste is that each piece feels exceptionally special yet effortless to wear. The designs blend ‘60s and ‘70s influences with fresh details for a look that is bohemian and feminine with a laid-back ease.

The collection spans everything from flirty mini dresses and statement blouses to vintage-wash denim and cozy sweaters. Signature details like intricate smocking, delicate embroidery, ruffles and tie-front details add a handcrafted feel to each garment.

Auguste is particularly known for its swoon-worthy dresses that channel romantic, free-spirited vibes. Bestsellers include the Valentina Dress, a ankle-grazing style with a square neckline, puffed sleeves and shirred bodice in a stunning floral print. Another standout is the Arlo Dress, a linen midi with buttons down the front, a belted waist and divine drape.

I‘m also impressed by the quality of the fabrics, which feel luxe and substantive. Many of the pieces are crafted from organic cotton, eco-friendly linen and lenzing materials. They have a nice weight that feels great against the skin and holds up beautifully over time.

When it comes to fit, I‘ve found Auguste‘s sizing to be accurate and consistent. I typically wear a size small or 6 in dresses and they fit me perfectly. For reference, I‘m 5‘6" with a shorter torso and the midi lengths hit me just right. Many of the styles also have smocking or adjustable ties that provide flexibility in fit.

One thing to note is that Auguste‘s price point is an investment, with most pieces ranging from $150-$300. As someone who believes in buying less and wearing more, I view my Auguste pieces as timeless collectibles I‘ll cherish for years. I‘m willing to pay more for the quality, unique design and ethical production.

Let‘s Talk About Sustainability

As I mentioned, sustainability is a core part of Auguste‘s DNA. The brand uses a variety of eco-friendly materials like organic cotton, lenzing, econyl, hemp and linen. These textiles are grown and processed in a way that minimizes environmental impact and promotes regenerative practices.

Auguste partners with ethical factories that prioritize fair wages, safe working conditions and low-waste production. The brand visits the facilities personally to build close relationships and ensure standards are upheld. By 2025, they aim to have 100% of their supply chain certified by third-party organizations like Fair Trade.

I love that Auguste is part of 1% For the Planet, donating a portion of annual sales to environmental non-profits. They also use compostable packaging and minimize waste in their production and operations.

While there is always room for improvement in terms of sustainability, I appreciate Auguste‘s genuine commitment and transparency about their progress. It‘s refreshing to see a fashion brand prioritize ethics and accountability.

Shopping Auguste Online

If you‘re not near one of Auguste‘s dreamy Byron Bay boutiques, the online store offers a seamless shopping experience. The website is beautifully designed with an easy-to-navigate layout and detailed product descriptions. You can view the garments from multiple angles and zoom in on fabric swatches.

I especially appreciate that they have a comprehensive size guide with garment measurements. Customer reviews and photos offer additional insight into how the pieces look and fit on different body types. Auguste goes the extra mile to connect with shoppers via a live chat for styling advice and even a virtual shopping service.

The order process is quick and secure with free shipping offered on Australia orders over $250 and international orders over $500. Auguste offers hassle-free returns within 14 days for store credit. The pieces arrive beautifully packaged with a handwritten note that makes it feel like opening a lovely gift to yourself.

I‘ve had nothing but wonderful experiences with Auguste‘s customer service team. When I had to exchange a dress for a different size, the process was seamless and my new item arrived within a week!

How Auguste Compares to Other Boho-Chic Brands

If you‘re a fan of bohemian fashion, you might be wondering how Auguste stacks up to other popular brands in the space. While labels like Spell Designs, Christy Dawn and Dôen occupy a similar aesthetic realm, I find that Auguste has a magic all its own.

Spell is another Byron Bay-based label with a similar breezy, vintage-inspired feel, but I find their pieces to be more trend-driven rather than timeless. Christy Dawn is known for their sustainable prairie dresses made from deadstock fabrics, but the muted colors and looser fits don‘t work as well on my frame. Dôen is a California brand with a more minimalist take on bohemian style and a higher price point.

What I appreciate about Auguste is that the pieces feel more elevated and refined, with special details that make them stand out. I also prefer the fit, with more options for petites like myself. And with Auguste‘s strong commitment to sustainability, I feel they go above and beyond other brands in terms of transparent, ethical practices.

So, Is Auguste the Label Worth the Splurge?

After years of wearing Auguste and putting the pieces to the test, my answer is a resounding yes. While they‘re definitely an investment, I‘ve found the quality, construction and lasting power to be exceptional. I love reaching for my favorite Auguste dresses season after season, and they still look as beautiful as the day I bought them.

Beyond the clothing, I‘m happy to support a female-founded brand that is leading the charge in terms of sustainability. Auguste‘s mission and values align with my own, and I appreciate their transparency about their journey to become a more conscious brand.

I‘d recommend Auguste to anyone who loves fashion-forward pieces that blend vintage charm with modern sensibilities. The ideal Auguste customer is someone who wants to invest in truly special pieces that tell a story. She appreciates fine details, beautiful fabrics and clothing that makes her feel confident and authentic.

While the higher price point may not be accessible for everyone, I believe Auguste is worth saving up for. The pieces are incredibly versatile and can be dressed up or down for any occasion. I‘ve worn my Auguste dresses to everything from weddings to picnics and always receive tons of compliments.

The Final Verdict

By now, I‘m sure you can tell I‘m a huge Auguste fangirl. It‘s the rare brand that consistently delivers on style, quality and values. Every piece I‘ve tried has exceeded my expectations and earned a permanent place in my wardrobe.

I hope this in-depth review has given you all the info you need to make an informed purchase. If you‘re ready to add some Auguste to your closet, you can use my exclusive discount code LINDSAYSENTME for 15% off your first order.

I‘d love to hear about your experience with Auguste in the comments below! Feel free to ask me any other questions – I‘m always happy to chat all things fashion. Until next time, stay stylish!